MEGT Education - International Marketing Coordinator

Objectives of the Division:

The Education Division:

  • delivers high quality training and support services to MEGT Institute and ABILITY English’s international clients
  • provide employers, staff and those seeking career and higher education pathways a supporting environment to foster learning outcomes and develop personal and organisational growth

 

Objectives of the Position:

To market and promote MEGT Education Group (MEGT Institute and ABILITY English) as a quality education and training provider and develop relationships which will provide business opportunities for MEGT Education Group in the International sector. To manage marketing and administrative tasks and assist with existing education agent relationships and other external stakeholder groups, ensuring active communication and on-going partnership.

 

Relationships:

  • Reporting to the Campus Sales and Marketing Manager;

  • Work closely with other MEGT divisions and all MEGT staff as required;

  • Marketing and networking with education agents, RTO’s, ELICOS & VET providers, higher education providers, Government Departments and other external stakeholders as required.

 

Dimension:

  • Division:      MEGT Education

  • Employees directly supervised: NIL

  • Agree outcomes: as per Key Performance Indicators

 

Selection Criteria:

  • Minimum 1-2 years of experience within the education sector, preferably ELICOS and VET;

  • Experience in organizing events and seminars with great attention to details

  • Experience in working in a multi-cultural environment with respect to other nationalities

  • Ability to represent MEGT Education Group in a professional and knowledgeable capacity; well-presented with a professional, confident image

  • Experience in developing digital campaigns (social media marketing and vlogging for Instagram and Facebook)

  • Experience in Marketing and Communications with excellent written communication skills including accurate spelling and grammar and be able to draft marketing materials including newsletters, fliers and reports

  • High level of experience in administration is highly regarded

  • Thorough understanding of international marketing and be able to assist with any communications with the agent/partners in a professional manner

  • Ability to work in a team environment and to be receptive to change

 

Qualifications, Skills and Attributes:

  • Comprehensive knowledge of VET and ELICOS training market highly regarded

  • A qualification in marketing, media, communication or graphic design is highly regarded

  • Professional experience in administration is preferred

  • Outstanding ability to maintain and establish relationship with relevant stakeholders

  • Computer literate with knowledge of word processing, spreadsheets and database

  • Ability to design, develop, analyze business reports upon request

  • Sound knowledge in Adobe Suite is highly regarded

  • Second language preferred

  • Personal portfolio of content creation in both printed and digital preferred

 

Duties and Responsibilities:

  • Develop digital campaigns for both ABILITY and MEGT Institute

  • Coordinate on campus events and activities

  • Responsible for direct enquiries including email, phone and walk-ins and follow up leads generated by marketing activities and convert to enrolments;

  • Maintain all administrational responsibilities accurately and efficiently;

  • Assist with the organisation and operation of various promotional events where required;

  • Assist with the design, develop and update marketing presentations and materials in consultation with the Campus Sales and Marketing Manager where required;

  • Assist Campus Sales and Marketing Manager with any administrative tasks including, reports.

Note: The incumbent can expect to be allocated duties not specifically mentioned in this document, but within the capacity, qualifications and experience normally expected from persons occupying positions at this level

 

Key Performance Indicators:

  • Ensure marketing materials are up to date;

  • Social media KPIs (engagement, likes, shares, etc)

  • Conversion of direct enquiries;

  • Ensure on campus activities including seminars are delivered smoothly;

  • Actively foster strong positive relationships between agent/student stakeholders and the Ability/MEGT brands;

  • Ensure compliance and policy procedures are maintained;

  • Work efficiently and effectively with all external and internal stakeholders, and within MEGT Education Group internal systems and processes;

  • Ensure allotted tasks are performed accurately and in appropriate time frames and at allocated budget.

 

Health, Safety and Environment (HSE) Responsibilities:

All staff are required to take reasonable care for their own health and safety and that of other personnel who may be affected by their conduct.

All Managers and Supervisors will require further statements re their responsibilities for direct reports.

 

Diversity:

MEGT is committed to welcoming and maintaining a diverse workforce, which will help us attract and retain a team of talented people to better serve our clients and improve business results.

 

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